the summary 2/21
the news
Instagram tests comment downvotes.
TikTok reinstated in US app stores.
LinkedIn publishes new Guide to Live Event Marketing.
Meta shares overview of how Community Notes will work.
TikTok looks to promote livestream shopping in more regions.
YouTube expands voice replies and adds promote option for Shorts.
LinkedIn rolls out new newsletter metrics.
Instagram adds text-only testimonials to partnership ads.
TikTok adds 'Most-Loved' tag for popular shop items.
LinkedIn launches improved CRM integration.
Reddit is benefitting from the growing digital ad market.
Bluesky adds reply controls and profile search.
Instagram adds new DM features including scheduled messages and improved translation.
the tools
If you're looking for an incredible user-friendly email marketing platform, then I highly recommend Flodesk. They have great design templates, lots of integrations, and I especially love their forms, sales pages, and automated workflows for a service-based business.
the how to
A Pinterest Business profile provides access to tools to more effectively market your business, including analytics, the ability to run ads, and features like Rich Pins. Here's how to set up a Pinterest Business Account.
the interesting
Have a fantastic weekend!