Google Search Console just rolled out a brand new feature that lets you track how your Instagram, TikTok, X, and YouTube content performs in Google Search, even if you don't have a website.

Instagram's "Your Algorithm" feature lets you see and edit the topics shaping your Feed, Reels, and Explore. Here's where to find it and how to use it.

Google Alerts is a free tool that automatically emails you anytime your business (or one of your other keywords) is mentioned online.

Flodesk Studio turns what you want to say into a beautifully on-brand email in seconds, then sends from Flodesk or exports to Flodesk, Mailchimp, Kit, or any other email service provider. In this video, I walk through the backend setup, show how the brand import works, build a real email from a prompt, and export it two ways so you can see exactly how it fits into your workflow. It's in beta, so it's free for now - try it out!!

Meta just rolled out a new feature called Muse Image that lets other people @-mention your public Instagram account and use your photos to generate AI images — without asking or notifying you. If your account is public, this setting is already turned on by default. And turning it off now only prevents future use. It won't undo anything already created before you flip the switch. So the sooner you do this, the better!

WhatsApp is moving away from phone numbers and toward usernames, and you can claim yours now before the feature fully launches. Here's how to reserve your WhatsApp username.

Instagram just rolled out a brand new feature that allows you to add a separate caption to every single slide in a carousel post. This will be an amazing tool for building more storytelling into your post captions.

Adding chapters to your YouTube videos is one of the simplest things you can do to improve viewer experience and increase discoverability. You add timestamps directly in your video description, and YouTube automatically creates clickable markers in the progress bar. The setup takes under five minutes and can meaningfully expand how your content gets found.

Your LinkedIn profile gets visitors every day, but are you showing them your very best work? In this video, I'll show you exactly how to add, edit, reorder, and remove posts from your LinkedIn Featured section so your profile and/or business page works for you.

Social media consistency for small business owners is not about posting every day. It is about having a reliable system that removes the decision-making from the process.

If you have a smaller Instagram account, you should be using Trial Reels. Trial Reels push your content out to non-followers, so that you can A/B test a piece of content and/or actively reach new audiences.

YouTube has a built in tool that will test different thumbnail options for you and tell you which one is the best.

TikTok just rolled out a brand-new feature that lets you control the keywords attached to your videos, so you can now help TikTok match your content with exactly the right people searching for it. In this video, I’ll show you how it works and exactly what to do.

Instagram just launched a brand new feature called Instants, and I'm going to break down what it actually is, make a case for why you might want to keep it, and then show you exactly how to turn it off if you decide it's not for you.

Did you know Google Calendar has a built-in booking page that lets clients schedule time with you directly, with no need to pay for a third-party scheduling app like Calendly?

You can have the greatest LinkedIn Business Page in the world, but if nobody's following it, nobody is seeing your content. Here's how to invite your own LinkedIn connections to follow your page and add your team members as admins so they can invite their connections, too.

If you use Google Workspace for your business, you may have gotten an email from Google this week about something called Workspace Intelligence. Here's how to turn off the default settings.

While everyone is chasing followers and trying to go viral, the businesses that are actually converting on Instagram are doing something a lot quieter. They're having real conversations in their DMs. Here's how to engage on DMs to help turn a casual Instagram lurker into a paying customer.

Most people never think about their LinkedIn settings. But if you haven't looked at their Data Privacy section recently, there are a few things in there that are worth noting. Here are the LinkedIn Data Privacy settings that actually matter and what's recommended for each one. 

Pinterest just launched a brand new feature called Promote a Pin, and it's a game-changer for small business owners. In this tutorial, I'll walk you through how to use it to get your content in front of more people without setting up a complicated ad campaign.