the news

• Instagram expands carousels to include up to 20 frames.

• YouTube tests picture-in-picture ads for live streams.

• LinkedIn is allowing brands to sponsor user-generated newsletters.

• Facebook offers rule violators a way to avoid penalties. 

• Meta removes detailed targeting exclusions from ad campaigns.

• Instagram updates metrics to focus on views, rather than followers.

the tools

• I recently started using Flodesk in conjunction with my Squarespace site and I LOVE it! It's great for building sales pages and workflows. Use this link to get 50% off your first year. (Caveat: if your site is hosted on Shopify, I still recommend using Mailchimp.) 

the how to

• You might need to close down a Google Business profile because your location is closing or moving, or it's an old account where you don't actually have a location there. Here's how to do it!

the interesting

Have a fantastic weekend!