URL parameters are little tags you can add to the end of your website, links that help you track where your traffic is coming from. For example, if you're running more than one ad, URL parameters can show you which one is actually sending people to your site and converting.

With Meta's new parameters for profile verification, many people are asking if they should pay for a blue check. But there are a few things to consider before you do…

Do you know if your Instagram account is being suggested to other users who follow similar accounts? Here's how to help potentially expand your following. 

Are you looking to switch your Instagram from a Personal account to a Business or Creator account?

In this episode of the Small Business Podcast, Marta de Movellan, founder of Studio Movellan, shares insights into how her company supports small businesses with digital marketing.

If your business has a physical location or you serve a specific area, you should toggle on your location on your Instagram profile so you don't have to take up any of the characters in your bio with this information.

Don't delete your Instagram posts! Since Instagram's algorithm currently prioritizes engagement, deleting content can affect your data and lead to worse results. Archive your posts instead so you can keep all the post's engagement data, including likes, comments, shares, etc.

Do you know if your Instagram account is being suggested to other users? Toggling on this feature suggests your account to other users who follow similar accounts based on content, niche, keywords, style, location, etc. It's essentially providing free exposure and can help boost your growth.

Did you know that you can repost your Instagram content to Threads? By cross-posting you not only save time, but can reach multiple audiences at once. Here's how to do it!

Do you know what type of Instagram account you have? As a small business owner, it might be worthwhile to switch to a Business or Creator account if you haven't already. Here's how to do it!

You may have noticed that Apple is now charging a 30% service fee when you boost a post on Instagram in the iOS app. Here’s how to avoid this fee.

Feeling harassed by someone on Instagram or annoyed with spam and bots constantly reaching out? This quick tutorial shows you how to block an account and improve your digital privacy.