Should you verify your social media profiles?
With Meta's new parameters for profile verification, many people are asking if they should pay for a blue check. But there are a few things to consider before you do…
Here are the pros and cons :
You have to pay per month for profile verification.
If you make too many changes to your profile, it can now be rejected by Meta.
Buying the blue check mark means anyone can do this, meaning the value is not what it used to be.
Meta does say that verifying your profile includes reach boosts and expanded exposure opportunities.
In my opinion, unless you have issues with scammers or dummy profiles, it's not worth what it once was. But if you want to try it out, go for it! Meta is currently offering one month for free. Just be sure to track your analytics and see if you're actually improving your reach and exposure.
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